E-vision simulator:
View in High Contrast

We each spend an average of 2,740 hours a year staring at a screen!1

So, it’s probably no surprise that 85% of screen users say they regularly suffer screen fatigue – headaches, sore or tired eyes and problems with close-up and long-distance vision.2


To help us all minimise our risk of suffering screen fatigue and keep our eyes feeling fresh and bright Eye Health UK and Vision Express have teamed up to launch The Big Blink.

Here on The Big Blink hub you’ll find lots of advice and information on good screen habits for screen users and their employers.


Advice for screen users

Advice for employers


To celebrate National Eye Health Week and mark the launch of the campaign we’re inviting everyone to join a mass ‘Big Blink’.

Simply post the following on your social media at 11am on Fr-eye-day 27 September and then remember to 'Blink 'and follow the 20-20-20 rule.

"I pledge to look up from my screen every 20 minutes and focus on something 20 feet away for 20 seconds to keep my eyes feeling fresh and banish screen fatigue #TheBigBlink #The20-20-20Rule #EyeWeek"


Download I'm supporting The Big Blink gif


Download the We're supporting The Big Blink gif


1. Eye Health UK Screen Smart Report
2. Q5. Vision Matters survey of 1,008 office workers conducted by Opinion Matters between 30.08.19 - 03.09.19